A website made with thought, judgement and direct contact.
At Subur, we believe small businesses deserve a well-crafted website, solid architecture and genuinely direct service.
The founder
Hi, I'm Mario.
I'm from Sitges, and I created Subur because I kept seeing the same pattern: small businesses and self-employed people paying for slow websites, recycled templates and maintenance that only existed to cover up a weak architecture from day one.
Now I see a new version of the same problem: many apparently modern websites made for speed rather than quality, thanks to AI. Today, we call it AI Slop. AI can undoubtedly help us move faster as developers; the problem starts when automation without human judgement is sold as professional work.
For years, websites were built almost by hand, with hours spent writing code. They were often ugly, yes, but someone was responsible for each decision. Then CMS platforms such as WordPress made it possible to build websites without coding. The problem starts when assembling a template and adding plugins is sold as bespoke engineering.
On the other hand, they also normalised layer upon layer of complexity and dependencies that require constant maintenance. Now we have the opportunity to keep the best of both worlds: writing code with modern tools without giving up a person who reviews the result and takes responsibility for it.
That is why I am more interested in building you a website that brings in customers and represents you well for many years than one that merely lets you say you have a website. One that does not cause headaches or need rebuilding shortly afterwards.
Why Subur exists
Digital craftsmanship with restraint and purpose
If we dress everything up as “premium” posturing, we end up losing a clear structure. Over time, your website feels the effects, both in what people can see and what they cannot.
Technology should bring peace of mind
A website should not become a drama of plugins and other dependencies. It should load quickly, be secure and work without surprises.
The client should understand what they are paying for
Subur exists because too many businesses have learnt to distrust the digital sector. Here, things are explained clearly: what is included, what is not and why it is done that way. And if we believe something is not right for you, we will tell you that too.
Direct contact is a technical decision
When the person thinking through the website is also the person programming it, fewer things get lost along the way. Less noise, fewer intermediaries and far fewer misunderstandings.
What changes for the client
What you get in practice
Greater technical rigour
Custom code, high performance and an architecture that stands the test of time, with fewer fragile dependencies and fewer reasons for your website to cause trouble.
A contact for your project
You know who to contact to request a change, ask a question or report a problem.
Services and contact details that are easy to find
We organise the content so visitors can understand what you offer, see examples of your work and find how to contact you.
How we work
First understand. Then show. Then build.
Understand what your business needs
We discuss your services, how customers find you and what you want the website to do. We also review the content you already have.
First, you see it
If the service fits the project, we agree when to prepare a free visual preview. You can assess the direction before committing, with no obligation.
Then we turn it into a solid website
We build out the website with your text and images. We review the result together so you can see how it presents your business before giving the go-ahead to publish.
See it first. If it feels right, we build it.
Tell us what you have in mind. We discuss the project and, if we are a good fit, prepare a free preview. See a direction for your business before deciding.